Your business deserves an online presence that feels as thoughtful as the work you do.
You take care of your clients.
Glow & Well Studio helps you take care of the business behind it.
You didn't get into this business to spend your time figuring out websites.
But somewhere between serving clients, managing appointments, answering messages, ordering supplies, and actually doing the work you love, you're also expected to build a brand, create a website, write the copy, manage email marketing, and make everything work together.
That's where Glow & Well comes in.
I help independent beauty and wellness professionals create a polished, cohesive digital presence without having to figure out every piece themselves.
The goal isn't to make your business feel less personal.
It's to make everything happening behind it feel more organized, professional, and connected.
The Complete Digital Setup
A done for you brand, website, and digital foundation designed around your business.
Investment: $2,500
Payment plans available.
Founding Client Opportunity
To celebrate the launch of Glow & Well Studio,
THREE Founding Client spots are available
for the full Complete Digital Setup at a
special investment of $2,000.
Brand Foundation
A cohesive visual direction that reflects your business and the experience you want to create.
Brand color palette
Typography
Logo or wordmark direction
Overall visual style
Ivorey Website
A polished website built exclusively on Ivorey and designed around your services, clients, and brand.
Mobile formatting
Domain connection
Basic website settings
Links, forms, and final site testing
Launch support
Website design and setup
Website copy organization and refinement
Service and booking integration
Contact and inquiry forms
Email Foundation
Your email marketing will also be set up within Ivorey so your website, audience, forms, and communication can work together.
Email marketing setup
Branded email template
Lead capture or email opt in
Initial welcome sequence
Basic email automations
Existing email list import when applicable
Social Foundation
Your brand shouldn't stop at your website.
We'll carry the same visual direction into a few of the places your clients are most likely to find and interact with your business.
Branded link in bio page
6 editable Canva templates designed to match your new brand
Your Canva templates are yours to customize and reuse for future content.
One place to keep it all together.
Glow & Well Studio websites are built exclusively on Ivorey.
I chose Ivorey because its all-in-one platform gives independent business owners one place to manage many of the digital pieces they need, including their website, forms, lead capture, email marketing, automations, and other business tools.
I also recommend using Ivorey for ongoing email marketing so your website, audience, forms, and emails remain connected rather than spread across multiple platforms.
An active Ivorey subscription is required for all Glow & Well website projects and is purchased and owned directly by you.
Glow & Well Studio is an Ivorey affiliate and may receive a commission when you subscribe through our link, at no additional cost to you.
Already have a website or email list?
You may already have a website, booking system, email list, brand elements, or other digital pieces in place.
We'll look at what's working, what you'd like to keep, and what could use a refresh.
Your new website will be built in Ivorey, where your website, email marketing, forms, and automations can all work together in one place.
Existing copy, photography, brand elements, subscriber lists, and other materials can be incorporated when appropriate.
You don't need to have everything figured out before we begin.
A better website doesn't have to mean becoming a different business.
The goal is to take what already makes your business yours and create a clearer, more polished digital presence around it.
Mysa Skin Studio
Mysa’s original site had the basics in place, but the brand and client experience felt underdeveloped. The redesign keeps the light, calming feel while creating a more distinct identity, clearer service pathways, thoughtful imagery, email capture, and a polished mobile experience.
Radiant Aesthetics
Radiant’s original site was functional, but it didn’t reflect the elevated experience of a modern aesthetics practice. The redesign builds on the existing cool-toned palette with a more refined identity, clearer treatment categories, stronger education, and an easier path from exploring services to booking a consultation.
Stillwell Massage + Wellness
Stillwell’s original site had a warm, welcoming foundation, but important information was getting lost in a text-heavy layout. The redesign preserves that warmth while creating a stronger brand identity, easier-to-explore services, online booking, gift card visibility, and a more inviting mobile experience.
Concept projects created to demonstrate Glow & Well design direction and capabilities.
Built by someone who knows the business.
I'm Jillian, a licensed esthetician with more than 15 years behind the treatment table and more than two decades in the beauty and wellness industry.
I've worked as a salon and spa manager, where my role included managing the website and email marketing, and I've built and sustained my own six-figure solo esthetics practice.
As a solo business owner, I handle every part of my practice, from the client experience to the work happening behind the scenes. Branding, website management, email marketing, booking systems, forms, client communication, pricing, promotions, and all the small details that keep a business running are part of my everyday work.
So when I say I understand the business behind your business, it's because I live it too!
Glow & Well grew from that experience.
This isn't generic web design adapted to the beauty industry. It's digital business support created by someone who has spent more than 20 years building, managing, and working inside beauty and wellness businesses.
How it Works
1 .Tell me about your business
You'll complete a detailed questionnaire so I can learn about your business, services, clients, style,
goals, and what you already have in place.
2. We establish your direction
I'll create the visual and digital direction for your business so we have a clear foundation before
the full build begins.
3. I build it
Your Ivorey website, email foundation, forms, link in bio page, Canva templates, and supporting brand pieces are created and connected.
4. We refine + launch
You'll review everything, we'll make the included refinements, and your new digital presence will be ready to share.
Want someone to help keep it going?
Once your Complete Digital Setup is finished, you can take it from here or continue working with Glow & Well.
Platform Care
Starting at $175/month
Ongoing support for routine Ivorey website and platform updates, including things like service and pricing changes, image or link updates, forms, opt ins, and general upkeep.
This may include:
Service or pricing updates
Image and link changes
Form and opt-in updates
Routine website upkeep
Email Management
$300–$500/month
Ongoing email marketing within Ivorey, including writing, design, formatting, scheduling, and management based on the level of support you choose.
This may include:
Email writing and design
Formatting and scheduling
Campaign setup
Ongoing email management
Want both?
Platform Care and Email Management can also be combined for clients who want ongoing support across both their website and email marketing.
Ongoing support is completely optional and is available after your Complete Digital Setup is finished.
Keep the personal part personal.
Your clients come to you because of the experience, expertise, and care you bring to your work.
Glow & Well isn't here to take over that relationship.
The goal is to give the business behind it the same level of thought and attention, while keeping you at the center of what you've built.
You're the heart of your business. Glow & Well is here for the business behind it.
Ready for your business to feel more put together online?
If you've been piecing things together yourself, putting off your website, or know your online presence no longer reflects the quality of your work, I'd love to learn more about your business.
Share a few details below about where things stand now and what you'd like help with. I'll personally review your inquiry and follow up with next steps.